Cookie Policy

This Cookie Policy explains how Toolly ("we", "us", or "our") uses cookies and similar technologies across our ecosystem of 14 tool websites. This policy is part of our Privacy Policy and should be read alongside it.

We believe in radical transparency about what we track and why. Unlike many websites that use dozens of tracking cookies for advertising, we use a minimal set of cookies focused solely on functionality and privacy-respecting analytics.

Cookies are small text files stored on your device when you visit a website. They allow the website to remember your actions and preferences over time, making your browsing experience smoother and more personalized.

Cookies are widely used across the internet and are not inherently harmful. They cannot execute code, access files on your device, or transmit viruses. However, some cookies — particularly those used for cross-site advertising tracking — raise privacy concerns, which is why we avoid them.

In addition to cookies, we also use local storage and session storage — web technologies that serve similar purposes but offer more control and are not transmitted to servers with every request.

We categorize the cookies and storage technologies we use into four types:

These cookies are necessary for the website to function and cannot be switched off. They are usually only set in response to actions made by you which amount to a request for services.

We use privacy-first analytics to understand aggregate usage patterns. Our analytics solution does not use cookies to track individual users and does not collect personally identifiable information.

These cookies enhance your experience by remembering your preferences and settings. They are stored locally in your browser and are not transmitted to our servers.

• toolly-theme: Remembers whether you prefer dark or light mode. Stored in localStorage. No expiration — persists until cleared.
• toolly-recent: Tracks which tools you've used recently to show them in a "Recently Used" section. Stored in localStorage. Limited to 10 items, auto-rotates.
• toolly-settings: Stores per-tool settings (e.g., default compression level, output format). Stored in localStorage. Persists until cleared.

You can clear all functional data at any time by clearing your browser's local storage for our domain. This will reset all preferences to defaults.

We minimize our use of third-party services. The following third parties may set cookies when you use specific features:

We do not embed third-party widgets or social media buttons beyond Google AdSense advertising.

Cookies and local storage items have different lifespans depending on their purpose:

We do not use any cookies that persist for more than 6 months, except for local storage preferences that you control directly through your browser.

You have full control over cookies and local storage. Here's how you can manage them:

All major browsers provide built-in tools for managing cookies. Here's where to find them:

• Chrome: Settings → Privacy and security → Cookies and other site data
• Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Cookies and website data
• Edge: Settings → Cookies and site permissions → Cookies and site data
• Opera: Settings → Privacy & security → Cookies
• Brave: Settings → Shields → Cookies

You can also use browser extensions to manage cookies more granularly. However, blocking all cookies may affect the functionality of some tools, particularly theme persistence and recently used tools.

When you first visit any Toolly website, we display a cookie consent banner that allows you to:

• Accept all: Allow essential, functional, and analytics cookies
• Essential only: Allow only essential cookies required for the website to function
• Manage preferences: Choose specific cookie categories to allow

Your consent choice is stored in the toolly-consent cookie for 6 months. After this period, we will ask for your consent again.

You can withdraw or change your consent at any time by clicking the "Cookie Settings" link in the footer of any Toolly website. Withdrawing consent will delete all non-essential cookies immediately.

For users in the European Economic Area (EEA), United Kingdom, and California, we comply with GDPR and CCPA requirements regarding cookie consent. We do not use any cookies that require consent before the consent banner is displayed, except for the essential consent cookie itself.

We may update this Cookie Policy from time to time to reflect changes in our cookie usage, legal requirements, or industry best practices. When we make changes:

• We will update the "Last updated" date at the top of this page
• For new cookies that require consent, we will display the consent banner again on your next visit
• For material changes, we will provide a summary of what changed on this page
• Continued use of our services after changes take effect constitutes acceptance of the updated policy

We encourage you to review this policy periodically to stay informed about how we use cookies.

If you have any questions about our use of cookies, this Cookie Policy, or how to manage your cookie preferences, we're here to help.